Coffee bars across Copenhagen, three stands in Tivoli, a roastery and a bakery. Monotree is the company's main channel for internal communication.
We use Monotree as our primary platform for internal communication. Here we share, among other things, news, events and handbooks with all the information our baristas need. The app is also used to train our baristas during their onboarding period. We are very happy with our collaboration with Monotree and always find them to be very helpful and service-minded.
Original Coffee began in 2010, when the childhood friends Nikolaj and Philip got on their bikes to sell coffee to Copenhageners. They started with five coffee bikes under the name Rolling Coffee. In 2012 the company became Original Coffee, subtitled Brewed by Friends, and big brother Jonas joined. The bikes were sold that year, and the first coffee bar opened at the top of Illum.
There are 21 coffee bars across Copenhagen now, plus three stands in Tivoli, the first of which opened in 2021. In 2024 a bar opened in Postbyen, inside Danske Bank's new headquarters. Since 2022 a former slaughterhouse in Kødbyen has been the company's own bakery, sending fresh bread and pastries to the bars every day. The coffee is roasted behind the Elephants in Carlsberg Byen and delivered each week in the company's own electric vans.
Good coffee and good service take trained baristas. At the end of 2020 it took premises at Nyboder, in Store Kongensgade, for barista training, administration and a coffee bar. In 2026 its staff counted 16 nationalities. The company is a certified B Corp and a member of the UN Global Compact.
Monotree is Original Coffee's main channel for internal communication.
News, events and the baristas' handbooks are shared in the app.
New baristas are trained in the app during their onboarding period.
New baristas at Original Coffee do part of their training in Monotree, during their onboarding period. Training is taken seriously here, seriously enough that the company keeps premises at Nyboder for it. Since 2023, the app has been part of that work.
Above all, though, Monotree is the company's main channel for internal communication, says Amalie Vaa, Marketing and Communications Assistant. News and events go out in the app, and the handbooks hold what baristas need to know for the job. With bars all over Copenhagen, stands in Tivoli, a bakery and a roastery, that is a lot of places for news to reach.
Create announcements with videos, images, and text that reach everyone or specific groups of people.
Read moreHave HQ or managers create events targeted just to the right people.
Read moreEnsure all information is readily accessible and easily searchable for everyone.
Read moreSet up once and our powerful targeting system will automatically generate onboarding flows that perfectly match each employee's specific role.
Read moreWith both private and group chats everyone can reach each other in a quick and effective way.
Read moreA place for everyone to share information, images, videos and polls. Every department has its own.
Read moreMonotree has made onboarding of new employees a lot easier. It gives a professional and well prepared impression when we have to educate and develop our staff - and it ensures that everyone has the information they need.
Monotree has made our onboarding program a lot better. Especially because our employees usually are quite young, they thrive in learning through videos and technology. In the end it helps us to operate our stores better with checklists for daily routines and internal communication.
Honestly, life before Monotree was pretty cumbersome, because we kept getting more and more WhatsApp groups. Our team was quite unhappy, because it felt like there was never any switching off from work. Yes, having La Cachapera's own app completely changes the employee experience. It brings the team together much more and creates a culture.
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